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Irish Business Journal Munster Technological University
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Home > Cork > Irish Business Journal

 

Most Popular Papers *

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Dark tourism: An assessment of the motivations of visitors to Auschwitz – Birkenau, Poland
Aisling Ward and Agnieszka Stessel

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Change Management in the Irish Defence Forces during Technological Change
Paul Hegarty Lt Cdr

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The Influence of Employer Branding in Talent Management in the Hotel Industry
Donagh Davern, Leo Jago, and Margaret Deery

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The Yin and Yang of Business Strategy
Edward Dennehy

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The Use of Fear Appeals to Communicate Public Health Messages
Katie McSweeney and Simon Stephens

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The Influence of Price, Status Consumption and Reference Groups on Consumer Attitude to Purchase Counterfeit Sport Products in UAE
Hamza Salim Khraim

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Advertising the Thin Ideal-The Effect on Women
Christine Murphy

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An Analysis of the Micro-determinants of Domestic Holiday Expenditure by Households in the Republic of Ireland
Lisa Noonan

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Theatre Marketing: Using Websites to Attract Young Target Audience
Mirna Leko Šimić and Dr. Antun Biloš

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Stand Alone or Continue to Support: Exploring the Need for Post Incubation Services for New and Growing Enterprises.
Miriam Adair, Breda Kenny, and Helen McGuirk

* Based on the average number of full-text downloads per day since the paper was posted.
» Updated as of 12/15/22.

 
 
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ISSN: 1649-7120

 
 
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