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Business | Business Administration, Management, and Operations | Marketing | Public Health | Sports Studies
The gambling industry is huge in Ireland. The betting firm Paddy Power alone had an operating profit of €163.8million in 2014. The activity has become more popular and accessible in recent years due to its move online. In fact, anybody with a smartphone can gamble wherever they may be. While research within Ireland has been limited, there are some startling statistics related to gambling addiction in Ireland with roughly 7% of gamblers at risk of developing a gambling problem and approximately 30-35% of the gambling industry’s revenues coming from those who have gambling issues. According to the Institute of Public Health in Ireland, gambling addiction affects young people at 2-3 times the rate of adults. This research aims to investigate the extent of gambling and problem gambling in an amateur sporting organisation (Gaelic Athletic Association – GAA) in Ireland using the Health Belief Model.
Murphy, Maurice, "An Investigation of Problem Gambling and Young Sports Players in an Irish Amateur Sporting Organisation." (2019). Dept. of Management & Enterprise Conference Material [online].
Available at: https://sword.cit.ie/dptmecp/1