Date of Award

2007

Document Type

Master Thesis

Degree Name

Master of Business (Research)

Department

Institute of Technology Tralee

First Advisor

Mr. Gerry Gallagher

Abstract

The purpose of this research is to ascertain if there is a pattern of recovery in tourism following a terrorist attack. If so, what measures can be taken to mitigate against such a significant downturn in tourism as experienced by the tourism industry following the terrorist attacks of September 112001. The research conducted is a multi-method approach combining secondary research with primary research (in-depth interviews, case studies and tourist surveys) to provide a synthesis of research findings.

The findings suggest that there are defining phases to the recovery process but no clear pattern has emerged. A number of factors are identified which will influence the recovery process, including the history of terrorist attacks in the tourist’s homeland, government’s role in the tourism industry, media coverage, security responses, the timing of the attacks and the flexibility of industry structures. The findings of the research have implications for the tourism industry in Ireland for future tourism policy. The findings highlight that there are responses required that must be in place in order for the industry to manage a crisis resulting from a terrorist attack and to minimize the impacts it will have on the industry.

This research contributes to providing information previously lacking in this subject area. With further research and publications the research will influence tourism policy and action in this country to mitigate against a downturn in the tourism industry, should a terrorist attack affecting Irish tourism industry recur.

Access Level

info:eu-repo/semantics/openAccess

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